On July 1, 2010, in the company's latest step to act on customers' suggestions for improving its service, PFSoft will launch 24-hour support for its ProTrader multi-asset brokerage platform software.

"Many of our clients do not generally require support every minute of the day (and night), but they are located in very different time zones as far apart as North America, Western Europe, the Middle-East, Japan, and Australia, and mostly request assistance during their daily working hours." says Denis Borisovsky, CEO at PFSoft. "Although most of their requests are not urgent, moving to a 24-hour service will enable us to be more responsive and improve the speed at which issues are dealt with. It also improves customers' confidence in our service, and achieves peace-of-mind if they can find out the status of their issues with us at any time."

PFSoft currently provides support to its ProTrader customers (brokers, market makers, hedge funds, etc), generally during the company's standard weekday working hours from 10am to 6pm GMT+2, with the Support Team being located at the company's Head Office in Ukraine. Although queries/tickets can still be submitted at any time by email/internet, customers cannot usually contact the Support Team directly by Live Chat Help (instant messaging) or phone outside of these times.

To achieve its objective, PFSoft recently recruited further technical staff to extend its existing Support Team, who are currently undergoing training. "Support engineers, who will work in shifts to together cover the daily 24-hour period, will not always be able to resolve customers' issues themselves," explains Head of PFSoft's Support Team Illia Kochyzhev.